Publication date: September 19, 2009
Publication: Vue Weekly

For months I had avoided the lunchtime trip with the guys from work to Mucho Burrito, mainly because I was expecting a Taco Bell experience, and that grossed me out. It wasn’t until I walked by the 109 Street and Jasper Avenue location to see a lineup out the door that I realized I should give this young franchise a chance. Mucho Burrito has done something pretty clever; they have made Mexican food cool again.
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http://www.vueweekly.com/mucho_es_bueno/